![]() ![]() There are some nice melodies peppered throughout the song – especially during its pre-chorus. It makes me wish the producers had travelled further in this direction. I love the scuzzy, trance-like instrumental that acts as a post-chorus midway through the track. But, Like Crazy adopts a clubbier ambiance. Most would say we’ve had our fill (and then some!) over the past three years. Gone is the swaggering posture and cringe-inducing vocal effects, replaced by more nuanced pathos and an addictive electro thump that fits Jimin’s characteristic vocal tone surprisingly well. Like Crazy is an entirely different situation. That was put into stark contrast by the track I featured the very next day, which happens to showcase a much more robust example of theatrical production and choral arrangement. Initially, I found more merits in Set Me Free’s choir-and-brass drama than most of my readers did, though I still don’t think it’s a good song. Moving on, I’m curious to discuss Like Crazy since its predecessor elicited such strong (and polarized) opinions. At this point, it’s parody and should be treated as such. But, one thing has remained consistent throughout the years: Army are the only fanbase who flock en masse to negative (or mildly positive?) reviews to wish death and destruction on all who oppose them. I write about a ton of K-pop and my opinions aren’t always flowery. Related: Top 4 Effective Sales Techniques With Tips On How To Use Them Examples of features vs.Shocking no one, my write-up of Jimin’s Set Me Free Pt.2 (and its accompanying comments section) brought all sorts of drama to the blog. By convincing audiences of the value of a company's offerings, salespeople can make sales and generate revenue for the business. Discussing the benefits of a product or service, however, is even more important in the marketing process. Product developers may even create operational instructions to direct customers on how to navigate and use the features of a product. When business professionals are marketing a product or service, they may explain features. Related: What Is Customer Value? (And How To Use It) Role in marketing strategies When designing a good or planning a service, business leaders create features that can provide value to consumers. In this way, benefits are the effects of features. The benefits of a product or service typically depend upon that product or service's features. Related: Product Planning: Definition, Examples and Benefits Relations to each other ![]() The benefit of this feature is that it allows you to cook a meal quickly. For example, a feature of an oven is that it can fully heat up in five minutes. In contrast, a benefit refers to how a product's features could make a consumer's life easier or more enjoyable. A feature is an essential function or component of a good or service. Typically, all products and services have both features and benefits. Though some may use these terms interchangeably, here are some primary differences between them: Relation to the product or service Related: Feature-Benefit Selling: Definition and How To Use It Features vs. To reach more customers, you might instead discuss how more megapixels can help you capture family memories more clearly. For example, if you talk about how many megapixels a camera has, an experienced photographer may be the only one who could understand that information. In marketing, it's helpful to describe how a product or service can solve an audience's particular problems.īenefits can be particularly important when a product's features are highly technical. Benefits answer the question, "What can this product or service do for me?" for consumers. Related: 10 Tips for How To Sell Anything to Anyone What is a benefit?Ī benefit is how a product or service can improve or add value to a customer's life. Using numbers or statistics when describing features can make your sales tactics more compelling. Consumers often want quantified information that can prove a product's usefulness, such as the wattage on a microwave or the cotton content in a garment. It's beneficial to highlight features because they can show data from testing and measurement. It's useful to describe them to people who are looking for a specific product or service. Features add substance to your marketing efforts. It's what a product does or the use it has. Get recommendations for your resume in minutes What is a feature?Ī feature is an attribute or functionality of a product or service. In this article, we compare features versus benefits and provide examples of each to enhance your understanding. Knowing the differences between these two terms can help you improve your marketing strategies. This way, they can understand the functionalities of a product or service while also learning how it can add value to their lives. When marketing products or services, it's important to highlight both features and benefits to the customer. ![]()
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